Analisa Karathanassi
The Digital Mindset
Bridging the gap between creative strategy and technical execution.
Hello! I am Analisa, and welcome to The Digital Mindset.
Marketing has always been a passion of mine and it has fascinated me to see how it has developed. From the fast-paced tech industry to the world of luxury hospitality, I’ve spent my career exploring how brands can truly connect with people in a digital age.
My journey began at the University of Bath, where I discovered the power of a well-crafted marketing campaign to double sales. Since then, I’ve been blending creativity with data to help brands like Albergo Botti and Horizon365 find their voice. Currently, I’m deepening my expertise at IE Business School, where I am pursuing my Master’s in Digital Marketing.
Recommendations
Helen Hauck, Head of Marketing at IFS
It gives me great pleasure to wholeheartedly recommend Analisa for any professional pursuit she may embark upon. As her manager during her year’s internship with IFS, I had the privilege of witnessing her exceptional talents and remarkable work ethic first-hand.
Analisa’s ability to quickly grasp new concepts and her commitment to continuous improvement made her an invaluable asset to our team. Her professional demeanor and warm personality made her a joy to work with, and her dedication to completing tasks with excellence was truly commendable.
During her time with us, Analisa played a pivotal role in elevating our social media presence, more than doubling our Instagram followers and leaving a lasting impact on our brand’s online reach. Her passion for film making and creativity added a unique perspective to her work, making her an ideal fit for roles in social media, communications, and marketing.
As a team player, Analisa consistently demonstrated her reliability and willingness to support her colleagues, fostering a collaborative and positive work environment. I have no doubt that her exceptional skills, dedication, and passion will continue to drive her success in any endeavor she chooses to pursue.
My Interests
